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Business Registration, The Business Name

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When you register a company in South Africa selecting your business name it crucial to the success of your business. There are a few factors to consider during your business registrations and select your business name.

Consider the following when registering a company and deciding on the business name:

  • Grab attention of the audience
  • Don’t give too much information about the business
  • Research a name before you register the company
  • Be unique. If your business name has common words in when customers search for you there will be a large number of results increasing the competition for your business and your chance to stand out
  • Test the name. Ask your consumer’s, friends and anyone really what they think of the name to gain valuable feedback
  •  Don’t be specific. There is a limit between ensuring customers know what the business is about and being too descriptive

TIP: When your business grows if your name is too specific it will limit your product offerings.

 

For convenient and affordable Business Registrations in South Africa visit Phase One

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